Profitect is a prescriptive analytics product designed by retailers for retailers. Profitect extends or replaces your existing business intelligence (BI) and exception-based (EBR) reporting tools with a Product Suite that identifies, resolves, and measures opportunities for improvement. We deliver actionable prescriptions and insights to the right person, at the right time. Profitect is a leap from existing BI and EBR solutions because it closes the loop. Instead of sending reports to the field, users are given insights into the data and specifically instructed what to do to correct an issue. Profitect can identify issues across the entire retail supply chain and any retail vertical.