Drive Omni-Channel Retailing & CPG Success

Zebra Prescriptive Analytics (ZPA) Omni-Channel module enables you to analyze the behavior of your customer, product, inventory, shipping, and vendor data. Understand and impact the behavior of your customer, shipments, and returns across all channels and utilize prescriptive actions for guided next steps.

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Seamless Brand Experience

Singular view across omnichannel.

Maximize BOPUS

Ensure product availability and sell-through.

Identify Web Issues

Leverage sentiment analysis for positive change.

Omni-Channel Use Cases

Profitect’s Omni-Channel module optimizes buy online / pick up in store (BOPUS) and click-and-collect activities by identifying characteristics such as products with high BOPUS orders, stores with excessive cancellation rates, and customers with preference for BOPUS. These data elements enable you to converge between in store and online, which Profitect analyzes to increase store execution and inventory accuracy, product preferences, and customer attributes.

Profitect offers additional click-and-collect management capabilities through our recent acquisition by Zebra Technologies.  Information about additional capabilities can be found here.

Based on browsing habits based on a retailer’s website, Profitect can identify average page visit duration and consumer behavior for abandoned carts. Profitect’s prescriptive actions include programs such as email campaigns with images of abandoned items, promotional coupons, and website enhancement suggestions.

Profitect identifies the most commonly used key words in online reviews and ratings for certain products. This data paired with information like sales and returns, leads to early identification of key features important to customers, as well as product quality issues. Prescribed actions include adding fit and sizing recommendations to a product page, among others.

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Omni channel software

Move Beyond Omni-Channel

Profitect’s Omni-Channel module enables you to use statistical metrics at the vendor, customer, product, channel, and logistics level to advance overall omni-channel performance and accuracy. The solution looks for anomalies within data such as sell through, endless aisle ordering, cost to serve, delivery rate, allocations, fulfillment, and omni-channel order management to identify opportunities and actions that will move you beyond unified commerce and help you create a truly customer centric experience.

Profitect now offers endless aisle aisle ordering capabilities through our recent acquisition by Zebra Technologies.  Information about additional capabilities can be found here.

Leading Retail Customers

“…after all the time and money spent implementing a solution, the passive nature of the reports delivered by most vendors leaves traditional business intelligence tools underutilized and undervalued”.

John Deane, CIO, ascena retail group

Areas Profitect Analyzes

  • Cost to serve curve by consumer cluster
  • Abandon cart root cause analysis
  • Consumer Profitability
  • Localized assortment by zip zone
  • Improve Inventory accuracy
  • Social media analytics
Retail & CPG Analytics Prescriptive

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Prescriptive Analytics is Making Waves with Retail and CPG Companies